the challenge A Miami-based manufacturer of luxury outdoor umbrellas, furniture, and hospitality textiles with an world-class product but a brand presence and internal processes that weren't keeping up with it.

what we did Refreshed their full brand identity and built complete guidelines, directed a photo and video shoot, redesigned their website, designed a tradeshow space, identified gaps in their sales process, and managed their email campaigns, Google Ads and SEO.

the result A fully cohesive brand across every touchpoint, a stronger sales process, and a digital presence that finally matches the quality of the product.