Baby Mania

social media consulting · content strategy · creative direction

the challenge A Peruvian baby and kids brand looking to differentiate from local competitors and elevate their social media presence.

what we did Developed their full content strategy, provided creative direction, trained their in-store team to create content, and introduced them to live selling on both Instagram and TikTok.

the result 100% follower growth in 8 months, significantly higher reach and engagement, a full TikTok launch, and 3 new store openings in Lima, Peru.